I recently downloaded the Kraft iFood Assistant app because 1) I’m a foodie and 2) one of my biggest goals for 2010 is to be more organized.  I actually don’t have hardly any food apps on my iPhone so I was excited to try this out.

From the main menu, you can access a number of features immediately; recipe of the day, cooking videos, recipe box, shopping list, and recipe ideas for dinner or that are even budget friendly, although I found almost all the recipes to be pretty budget friendly.
(my iPhone screen is dirty…sorry ’bout that!)
There are gazillions of recipes to choose from but my favorite part, and the part that will help in my organization goal, is the nifty shopping list it creates from the recipes that I want to use. Not only that, it categorizes your ingredients by aisle or recipe and when you get the item, you can check the box to mark it off.  In my recipe box at this moment is Crisp and Creamy Baked Chicken. I can see a beautiful, vibrant photo of the recipe dish with tabs to view ingredients, directions, and ideas. There is also two spots to click on if you choose to that will add to your recipe box and/or your shopping list. It tells you everything you need to know, including prep time and total cooking time. You can even sync your recipe box to your recipe box on KraftFoods.com. THAT is very cool!
Another feature I loved was the “What’s on Hand” section. You can search for recipes with up to three ingredients that you currently have in your pantry. It offers a store locator complete with map, reminders, and even comments and ratings of each recipe.
Overall, I LOVE this app and give it two thumbs up all around. I found it useful while in the store and by searching recipes under the budget friendly section, I was able to add a couple of more meals for less than I thought while at the store.
I didn’t find any problems with the app, nor did I find anything that I didn’t like. I’m a huge fan of Kraft already so I’m happy to see them step into the “now” with this application.
The Kraft iFood Assistant app is available for download on iTunes for $.99 cents. You can read more about all the features at the official iFood Assistant website but if you’re a foodie who loves recipes and lists, you’ll love this!
Oh, and that Crisp and Creamy Baked Chicken…….Keep your eyes peeled out for that recipe coming soon here at My Wooden Spoon!
SOMETHING FOR YOU
Up for grabs today for one lucky winner is a $50 American Express gift card to hopefully buy you some tasty ingredients for some Kraft recipes and a $25 iTunes gift card which is more than enough to buy this fun foodie app!
TO ENTER
Check out the Kraft iFood Assistant app website and tell me what feature appeals to you most or what feature you’d like to see added to it that it doesn’t currently offer. Leave your comment on this post please.
Additional ways to enter, leaving each one in a separate comment, include:
- Sign up for my monthly newsletter.
- Share this giveaway on a social networking site like twitter, facebook or forum.
- Browse my recipes and find one that uses Kraft ingredients, come back to THIS post and tell me the name of the recipe.
Giveaway ends on Jan 3rd, 2010 and general giveaway rules can be found here.
Compensation for this post has been provided by Kraft Foods for ingredients to make recipes from the app, downloading the app, and conducting this giveaway. As always, opinions are of my own and always will be. Read my disclosure for my blogging ethics;)














I like having a recipe box, those are the best!!
http://twitter.com/DesMoinesDealin/status/7144136899
I like that it has a recipe of the day. I’m always looking for new recipes and think this feature is cool. This is a great app I’d love to get on my itouch
I like the 7000 recipes at your finger tips.
I would like to have the recipe box. thanks
I love the shopping list feature. Thanks for the chance to win.
It would be great if it were available for other smart phones! Im a blackberry girl and would like this service
I would love if this app could connect to different food blogs and websites!
The “Ultimate Party Cheese Dip” uses Velveeta and it’s one of my favorites!
My favorite feature is the Smart Shopping List feature.
My favorite feature is having 7000 recipes at my finger tips.
Tweet ~ http://twitter.com/Facetwit17/status/7147389284
Tweet ~ http://twitter.com/HMB99/status/7147458889
The “Ultimate Party Cheese Dip” uses Velveeta and it’s one of my favorites!
I like how the recipe box links up with your existing Kraft foods
web page recipe box!
My Wooden Spoon recipe: Chicken Fajita Burrito Casserole
The Shopping List and Store Locator sounds great! Last week we were at my in laws’ and I offered to make something for dinner. They went sight seeing with the fam and I had to stumble around San Diego trying to find the right ingredients. This sounds like something that would have been super useful!
I like the recipe of the day feature, handy tool
singermagic1(at)yahoo(dot)com
I like that you can check items off the grocery list as you shop.
I like the 7000 recipes, should help when making dinner